Session Types Overview
BRANDING PORTRAITS
CONTENT BRANDING
BEHIND THE SCENES
HEADSHOTS
"Jessica has an uncanny ability to see straight to the soul of those she photographs. She understands how to capture authenticity while also respecting and supporting your brand. If you’ve ever wondered how to blend integrity, artistry, and brand messaging, Jessica is your go-to expert!" ---Heather Hubbard, Nashville, TN
Branding Portraits
Branding Portraits showcase your personality in a variety of environments. They visually represent your brand through the styling, posing and mise en scene. The goal is to connect your common values and uniqueness to those of your ideal client through imagery. We will discuss what will show your personality that is strategically aligned with your brand and design shots that reflect your messaging.
Content Branding Session
Your Content Branding Session images are strategically planned to be used across your content platforms. We will strategize images for specific purposes. This is all about your communications strategy. We will look at your content calendar, how much content you send out and what images need to be included with that content. We will develop a shot list so you will have a stable of images to use with your blog posts and newsletters. Check out a full session HERE.
Behind the Scenes Session
Your Behind the Scenes session images can be thought of as business photojournalism. An added value of working with me is my background in photojournalism. I love capturing you at work in your environment; hosting an event, conference, or you at work to show a behind the scenes look into your day to day. View a full session HERE.
Headshots
What is the difference between headshots and branding portraits? Headshots don't take into account your branding and message. They can certainly reflect those things but attention spent on this is minimal. What you use headshots for is different, too. Headshots are used to show your face to communicate what you look like, and give a sense of your persona.
For example, branding portraits are used across many different pages on your website. Your home page can rock a full width image of you at your desk.
A great use for a headshot would be one image on your 'About Page,' or a profile photo on social media, or a dating site. And, actors need headshots.
"I loved the job Jessica Sunshine did for me. The head shot I used for my Linkedin picture
dramatically increased my profile views." David Valys
Can you use your branding portaits and behind the scenes images throughout your marketing? Yes! All of these things blend together at some point, but the session type you hire me for will be different. If you hire me for branding portraits we won't talk about content. If you hire me for a content marketing session we will focus on your content marketing calendar. If you hire me for a behind the scenes shoot or headshots, I simply show up; no planning or strategy is involved.